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Defination / Uses
Return on announcement spend or ROAS is the quantum of profit a company generates for every bone spent on an advertising source.
ROAS calculator helps you estimate return on announcement spend, a crucial metric that indicates the effectiveness of paid advertisements.
Although different businesses have different objects for their advertising and marketing causes, max focus on perfecting profit and, eventually, profit. That means you need to establish some boundary of safety if you want to cover your net profit periphery. Thus, a good ROAS is accompanied by profitability after you have counted for lower gross advertising costs, e.g., seller charges, commissions, sale freights, and other business outflow costs.